Joe Tye, America’s Values Coach™

Joe Tye is America’s Values Coach. He is a nationally recognized speaker on values-based life and leadership skills. He has worked with organizations across North America to help them cultivate a more positive and productive workplace environment, and with thousands of individuals to help them achieve their goals by living their values, with his trademark curriculum on The Twelve Core Action Values. Joe produces Spark Plug, an electronic publication with international circulation, and his group coaching service currently has members from 33 states and seven other countries.

Joe earned an MBA from the Stanford Graduate School of Business, where he was class co-president. Prior to founding Paradox 21 in 1994, he was a senior healthcare executive. As Chief Operating Officer for a 750-bed hospital, Joe helped guide multiple initiatives that substantially increased volume, revenue, morale, and that laid the foundation for record-breaking operating and financial performance in subsequent years.

He oversaw development of one of the nation’s leading hospital-based emergency medical services programs, and was founding president of the Association of Air Medical Services. He was a leading activist working to stop unethical tobacco company marketing practices, whose work was featured in publications ranging from JAMA to TheWall Street Journal, as well as in the Pulitzer Prize winning book Ashes to Ashes.

Joe is the author of six books, including the international bestseller Never Fear, Never Quit: A Story of Courage and Perseverance, and more than a dozen audio programs, including most recently True Wealth – Your Values and Your Money.

A dynamic, passionate, and effective speaker who also has fun with his audiences, Joe has presented for organizations as diverse as Auto-Owners Insurance Company, Yellow Book USA, Medical Group Management Association, the U.S. National Park Service, MCI, the Planetree Alliance, and the Kansas Health Foundation Leadership Institute.

Today, Joe’s purpose is to help people respark the spirit of mission in their work and the spirit of adventure in their lives, and to help organizations tap into the invisible treasure of that spirit in the hearts of their people. He lives with his family in Iowa, but his second home is a tent in the back country of the Grand Canyon.

Joe is one of the generative leaders profiled by Michael Ray in his book The Highest Goal, and has also been a guest speaker for Professor Ray’s Creativity in Business class at the Stanford Graduate School of Business.